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The web page lamabuild.co.uk had the following in the web page, ", we offer a professional and approachable service, tailored specifically to your project." We saw that the webpage stated " Our tradesmen are qualified and experienced and work with you to achieve the result you want, on time and with an excellent finish." It also said " We are a member of The Federation of Master Builders and The Guild of Master Craftsmen. Unit 1, 1 Summer Court. T 020 8459 7855 F 020 8459 7855." The header had lamabuild as the highest ranking optimized keyword. This keyword is followed by property management, building management, and property maintenance which isn't as urgent as lamabuild. The other words lamabuild.co.uk used was building maintenance. London is included but could not be understood by search engines.